Is Your BPO a Cost Center? Here’s How to Turn It Into a Growth Engine. For decades, the primary goal of Business Process Outsourcing (BPO) has been simple: reduce costs. But what if we told you that this perspective is limiting your company’s potential? At Makshi Infotech, we believe a modern BPO partnership shouldn’t just...
When evaluating a BPO partner, the focus is often on price per call, service level agreements (SLAs), and technology. But there’s a critical, often overlooked metric that can make or break your outsourcing success: agent attrition. High turnover isn’t just the BPO’s problem, it’s a direct threat to your brand reputation, customer satisfaction, and ultimately, your...
You outsourced customer service to save money and increase efficiency. But instead of praise, you’re seeing a slow trickle of negative reviews. Sales teams are complaining about leads feeling “unheard.” Something is off, but the reports from your BPO partner still look green. This isn’t just a minor hiccup; it’s a silent profit killer. Poor...
Outsourcing customer support can be a smart move—saving costs, increasing efficiency, and offering 24/7 availability. But if done poorly, it can lead to frustrated customers and a damaged brand image. Here are the top 5 mistakes businesses often make while outsourcing support, and how you can avoid them: ❌ 1. Choosing the Cheapest Vendor The...