What Is a Startup? Debunking the Myths and Redefining Growth in India’s New-Age Economy In today’s fast-moving digital world, the word “startup” is everywhere. But what does it really mean? Is it just a tech company?Does it always lose money?Is massive scale the only sign of success? Let’s clear the confusion—and rethink what a startup...
Quality Monitoring: Keys to Consistent Service Excellence In today’s fast-paced business environment, maintaining consistent service excellence is not a luxury — it’s a necessity. For companies relying on customer support, sales, or back-office operations, Quality Monitoring (QM) plays a critical role in delivering reliable and high-performing services. But quality isn’t just about ticking checkboxes. It’s...
In today’s fast-paced business environment, Continuous Process Improvement (CPI) is no longer optional—it’s essential for long-term success. Forward-thinking business leaders are now embedding process excellence into the very DNA of their organizations. But what does it really take to build a culture of continuous improvement? What is Continuous Process Improvement (CPI)? Continuous Process Improvement refers...
By Ruchita Shah, Managing Director at Makshi infotech Pvt. Ltd. Customer Experience Is the New Marketing Think about the last time you raved about a brand to your friends. Was it a clever ad that impressed you — or how effortlessly they solved your problem? Chances are, it was the experience that stayed with you....
Confidence Over Perfection: The New Mantra for Women in Business In the fast-moving world of business, the quest for perfection often holds many women back. We wait until we feel 100% ready, fully qualified, or certain we’ll succeed before we speak up, apply for a promotion, or launch that business idea. But here’s the truth:...
Balancing Short-Term Wins with Long-Term Strategy In today’s competitive business environment, leaders are constantly navigating a difficult duality—delivering short-term results while staying focused on long-term strategic goals. The pressure for immediate ROI, quarterly performance, and fast execution is real. But without a long-term vision, even the best short-term wins can become unsustainable. So, how do...
Culture vs. Strategy – Which Wins in the Long Run? + By Ruchita Shah, Managing Director at Makshi Infotech Pvt. Ltd. The famous quote by management guru Peter Drucker still echoes in boardrooms: “Culture eats strategy for breakfast.” But is that still true in 2025, when markets shift overnight and strategy must adapt faster than...
Top BPO Trends That Will Shape the Future of Customer Support The Business Process Outsourcing (BPO) industry is evolving rapidly-and with customer expectations changing faster than ever, it’s time to take a closer look at what’s shaping the future of customer support. Here are the top trends businesses should keep an eye on: 🔹 1....
You’ve probably heard that starting a blog is the easiest and the most convenient way to share your knowledge and skills with the world. And when it comes to promoting your business or making money, creating a blog can do wonders. You don’t need to learn CSS, PHP, HTML or any other intricate language, all...
Blue Monday, which falls on 18 January in 2016, is allegedly the most depressing day of the year. Understandably, tightened purse strings following the festive splurge, time passed since Christmas and failed new year resolutions is not a combination for happiness – but why is the third Monday in January apparently the worst day of...