For more than two decades, global companies from Silicon Valley startups to Fortune 500 giants have turned to India as their preferred outsourcing partner. While the narrative often begins with “cost savings,” the real reasons go much deeper. Today, India stands not just as a BPO hub, but as a strategic powerhouse offering talent, expertise,...
When evaluating a BPO partner, the focus is often on price per call, service level agreements (SLAs), and technology. But there’s a critical, often overlooked metric that can make or break your outsourcing success: agent attrition. High turnover isn’t just the BPO’s problem, it’s a direct threat to your brand reputation, customer satisfaction, and ultimately, your...