You outsourced customer service to save money and increase efficiency. But instead of praise, you’re seeing a slow trickle of negative reviews. Sales teams are complaining about leads feeling “unheard.” Something is off, but the reports from your BPO partner still look green. This isn’t just a minor hiccup; it’s a silent profit killer. Poor...
Why Data Security Should Be Your Top Priority When Choosing a BPO Partner In today’s business landscape, data is more valuable than gold and when you outsource operations to a BPO (Business Process Outsourcing) company, you’re trusting them with your most critical asset. Choosing the wrong partner can expose your organization to cyber threats, compliance...
What to Look for in a BPO Contract Before Signing? As a BPO services provider working with enterprises, startups, and HNIs, I often see businesses drawn to outsourcing for efficiency and cost savings. But the real strategic advantage lies in how the contract is structured. A strong BPO agreement safeguards your interests, drives performance, and...
In 2025, customer expectations are sky-high, talent costs are rising, and businesses are under pressure to do more with less. If you’re planning to build an in-house call support team – pause for a second. Here’s why smart companies are rethinking the traditional model and leaning into outsourced support solutions that offer flexibility, quality, and...
In today’s hyper-competitive business landscape, startups are expected to deliver seamless service, personalized experiences, and consistent support-just like industry giants. But how can emerging companies match the scale and efficiency of established brands without the same resources? The answer is strategic outsourcing. Outsourcing, especially through a trusted BPO partner like Makshi Infotech, is more than...
Outsourcing your business processes is a major decision. The right BPO partner can help you scale faster, reduce costs, and improve service quality. But the wrong one? That can cost you time, money, and reputation. Here’s how to choose a BPO partner that aligns with your goals and values. 1. Define Your Goals First Before...
India’s economic story is no longer written only in Mumbai, Bengaluru, or Delhi. Tier‑2 and Tier‑3 cities-think Surat, Indore, Coimbatore, and Guwahati-are now vibrant hubs of talent, customers, and growth. But entering these markets isn’t plug‑and‑play. From language nuances to distribution gaps, expansion brings new hurdles. That’s where a Business Process Outsourcing (BPO) partner becomes...
Outsourcing customer support can be a smart move—saving costs, increasing efficiency, and offering 24/7 availability. But if done poorly, it can lead to frustrated customers and a damaged brand image. Here are the top 5 mistakes businesses often make while outsourcing support, and how you can avoid them: ❌ 1. Choosing the Cheapest Vendor The...
What Is a Startup? Debunking the Myths and Redefining Growth in India’s New-Age Economy In today’s fast-moving digital world, the word “startup” is everywhere. But what does it really mean? Is it just a tech company?Does it always lose money?Is massive scale the only sign of success? Let’s clear the confusion—and rethink what a startup...
Quality Monitoring: Keys to Consistent Service Excellence In today’s fast-paced business environment, maintaining consistent service excellence is not a luxury — it’s a necessity. For companies relying on customer support, sales, or back-office operations, Quality Monitoring (QM) plays a critical role in delivering reliable and high-performing services. But quality isn’t just about ticking checkboxes. It’s...