In today’s fast-paced business environment, Continuous Process Improvement (CPI) is no longer optional—it’s essential for long-term success. Forward-thinking business leaders are now embedding process excellence into the very DNA of their organizations. But what does it really take to build a culture of continuous improvement? What is Continuous Process Improvement (CPI)? Continuous Process Improvement refers...
Outsourcing vs. In-House: What Smart Business Leaders Are Choosing in 2025Not long ago, outsourcing was seen as a cost-cutting tactic. Something businesses did to “get the job done” for less. But in 2025, that mindset is outdated.Today’s business leaders are looking beyond price tags – and toward partnerships that drive value. The real question isn’t...
By Ruchita Shah, Managing Director at Makshi infotech Pvt. Ltd. Customer Experience Is the New Marketing Think about the last time you raved about a brand to your friends. Was it a clever ad that impressed you — or how effortlessly they solved your problem? Chances are, it was the experience that stayed with you....
Balancing Short-Term Wins with Long-Term Strategy In today’s competitive business environment, leaders are constantly navigating a difficult duality—delivering short-term results while staying focused on long-term strategic goals. The pressure for immediate ROI, quarterly performance, and fast execution is real. But without a long-term vision, even the best short-term wins can become unsustainable. So, how do...